How can I discover the ideal targeting for a new campaign?

If you are uncertain as to the ideal targets to select for your campaign, it is advisable to keep them as broad as possible and run a test. Adnium will auto optimize your campaign within the targeting parameters set. After some time, you will begin to see in your stats the targets that are more productive. If you wish, you can then manually restrict your campaign to the most productive targets. At the same time, you may wish to increase your bid amount to increase traffic levels of these more productive impressions.

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